FEATURE

Translated By DeepL

Shopping Addict 2024 Mar. - Editor's Favorites - Part 2
Shopping Addict.

Shopping Addict 2024 Mar.
~ Editor's Favorite ~ Part 2

With new life on the horizon, it's time to welcome new items to your home. . Why don't you welcome a new item to refresh your mind and spirit? We hope that the editorial staff's favorites introduced in this month's issue will be helpful to you at this time.

Naoya Tsuneshige
Seiya Kato
Yuri Sudo
Soma Takeda
Hideki Shibayama
Amane Yasuda
LINE UP
  • Naoya Tsuneshige
  • Seiya Kato
  • Yuri Sudo
  • Soma Takeda
  • Hideki Shibayama
  • Amane Yasuda
01 20
Naoya Tsuneshige

Opening.

I don't have a favorite baseball team, but I do like to watch professional baseball for some reason. Watching a game at the stadium is especially good. There is a sense of presence, a sense of togetherness, good beer, good beer, good beer, good beer....

BRETON STRIPE for Steven Alan

Breton Stripes for Steven Alan Cut and Hairband

Border Optimal Solution.

The "Breton Stripes" brand was born in 2011. But in fact, the brand's history dates back 137 years, to 1887, when it began as a factory that manufactured hats and laces. It is too shortsighted and easy to think that a long history means a good product, but this brand has an unadorned quality backed up by a long history that can easily prove such a myth. I would like you to experience the smooth texture with suppleness in spite of the firmness of the fabric. This time, we have selected a special order item from "Stephen Allan. This time, we chose a special order item with . With a more relaxed silhouette than usual, the cut and sewn garment has a relaxed feel, and even as a single piece, it can be the star of the show. We would like to try it with a hair band as a set.
Cut and sewn ¥12,100 , Hair band ¥2,640 each

Breton Stripes for Stephen Allan
store.united-arrows.co.jp/

INNAT

Inatt's Shirt Jacket

. a gentle jacket.

It's time to get some light outerwear for spring, so I'd like to introduce an item that I fell in love with at first sight at an exhibition and recently received in my possession. This is a shirt jacket from the brand "in at," which was launched in the 2022SS and is characterized by its ennui mood, exquisite coloring, and transparency. The material used is a fine count cupro woven at a weaving mill in Kiryuu. This material is often seen as the lining of jackets because of its luster and moisture absorbency, but "in at" washes and processes the cupra, and the unique vertical wrinkles that appear during the process deliberately soften the luster, creating a soft atmosphere with a sense of relaxation. The botanical hybrid dyeing method, which uses dyes extracted from mulberry leaves and green leaves, also contributes to the gentle look.
¥49,500

at
Instagram: @innat_official

NJ/CLUB

NJ Club Setup

Let's start with the form.

A "new" year, a "new" life, a "new" school...all kinds of "new ." inspired me to take on a new challenge: exercise. . I thought it was finally time to confront the fat in my belly, which shows no sign of disappearing. I have chosen this NJ Club set-up as my partner in this challenge at the age of 32. The line was launched last year by "Nano Universe," and based on the concept of "useful items for a better, more comfortable, and richer trip," the line offers items with a minimalist, sophisticated design and functional details. This set-up has a matte texture, good stretchability, light weight, and quick-drying properties. For someone like me, who starts with form and formality, getting dressed is a must. . I feel like I can keep up with my exercise routine with this outfit.
Jacket ¥12,100 , Pants ¥11,000

NJ Club
Instagram: @ njclub_official, @nanouniverse_official

Lamrof.

Ami Cardigan by Ramroff

It goes well with long hair.

Have you ever heard of an "ami shirt"? It is an item often seen in the reggae scene, but if you trace it back to its origins, you will find that, surprisingly, it originated in England. It was introduced to Jamaica, which was a British territory at the time, and was loved by rasta men, and is now widely known as one of the synonyms of reggae. Recently, regardless of the musical context, you may see people wearing it as an innerwear item as a fashion item. The Ami Cardigan by Ramroff was inspired by the Ami shirt. The unique patterns and color schemes, inspired by mid-century art, are all tie-dyed by hand. The generous body width and the silhouette that gently expands to the hem create a one-of-a-kind style that exudes a sense of relaxed energy. This is really recommended.
¥48,400

Ramrov.
Instagram: @lamrof_official

Seiya Kato

Hay fever debut.

I went to the hospital thinking I had a cold. I went to the hospital thinking it was a cold, but the doctor told me it was hay fever. My nose was runny, I had a headache, and my skin was rough. I had thought it was someone else's problem, but suddenly I started trying all kinds of things. I realized that the most effective way was to stuff tissues up my nose and cover it with a mask (laugh). (Laughs.) I am beginning to dislike spring, which I used to love so much. . I will have to get along with it, so I will leave my left pocket empty for the Nose Celeb.

adidas Originals for BEAUTY&YOUTH

adidas Originals for Beauty & Youth Tracksuits

. convenient for something.

The light navy color of the adidas Originals collection evokes a sense of spring. This is a special-order item by "adidas Originals" and "BEAUTY&YOUTH" in a light navy color that evokes spring. The arrangement of this item, which looks great on today's streets, has been added in various places, and we think you can enjoy a different kind of coordination from the tracksuits often seen in secondhand clothing. And, the most impressive feature of this item is its reasonable price! It is expected to be very useful for daily use, but it would also be very convenient to wear it when you need to "go to a nearby convenience store. Sizes from S to XL are available, so women should also check it out!
Jacket ¥13,200 , Pants ¥11,000

Beauty & Youth Marunouchi
store.united-arrows.co.jp

Gurank.

Grunk's Pants.

Rugged sexiness.

These pants, whose design is characterized by the tape on the sides, are from the fashion brand "GURANK," created by designer Eiji Sasaki. They have a unique and sexy appearance, and the wide, yet beautifully tapered silhouette is a gem that will become a habit of yours. By adopting slightly different threads for the warp and weft, you can enjoy the aging process of the item as you wear it more and more. The khaki color is also available, but I personally vote for the gray color!
¥44,000

western arrow
03-6434-0983

huber store

Hoover Store tote bag

The Premier League is the place to be.

The "huber store" is a project that irregularly develops products that are irresistible not only to fashion lovers but also to soccer fans. store". These items are inspired by the former uniforms of "that team," which is known for having some of Japan's leading soccer players. It's a fresh design for those who don't know about it, and nostalgic for those who do. Ah, someday I would like to watch a premier game in the real world. By the way, the T-shirts are made by Shinsuke Nakata, a well-known HOUYHNHNM's designer. The Hermit Club The T-shirt is a collaboration item with "The Hermit Club," which is run by Shinsuke Nakata, who is also well-known in Huinamu. Rumor has it that a long-awaited new product will be released in June, or not. Let's look forward to hearing more about it.
T-shirt ¥ 9,900 , Tote bag ¥ 4,950

Hoover Store
Instagram: @_huberstore

SO ORIGINAL

Saw Original Nylon Setup

The middle of the street.

SO NAKAMEGURO SHOP & HOSTEL, which has a store in a corner of Nakameguro, features the original brand "SO ORIGINAL" from the "SO NAKAMEGURO SHOP & HOSTEL. ORIGINAL" from SO NAKAMEGURO SHOP & HOSTEL, which has a shop in the corner of SO NAKAMEGURO SHOP & HOSTEL, features a set-up with a straightforward design that eliminates any unnecessary details. The outer fabric is a cotton-like texture CORDURA® type-welter fabric with excellent abrasion resistance, and the lining is a cotton-like texture CORDURA® type-welter fabric with excellent abrasion resistance. The outer fabric is made of CORDURA® typewriter, a cotton-like fabric with excellent abrasion resistance, and the lining is made of a mesh fabric that keeps the inside of the garment fresh. The phrase "suitable for a wide range of occasions" is often used to describe the nylon nylon fabrics produced by the "Saw Nakameguro The nylon set-up produced by the "Sou Nakameguro Shop & Hostel" is somehow very convincing. . In fact, items like this are the most useful, aren't they?
Jacket ¥35,200 , Pants ¥30,800

Saw Nakameguro Shops & Hostel
so-shopandhostel.com

Yuri Sudo

Spring is formal attire.

Actually, we created the 24SS visuals for Miyashita Park in HOUYHNHNM's! With "formal attire" as the keyword, we tried shooting in four different situations, and also tried to create a bit of a nostalgic mood. The models, Ms. Marika Ito and Mr. Shuntaro Yanagi, had an aura of their own just by standing there, and I was thrilled to see them alone at the site. For the article, please seethis way (direction close to the speaker or towards the speaker)Please start at

Marvine Pontiak Shirt Makers

Marvin Pontiac Shirtmakers Shirts

Big is righteous.

I have wondered why Marvin's shirts are so large , but I have found one solution. . it is purely for the enjoyment of the fabric. There are several shirt patterns and combinations of fabrics, and I enjoy the way each one takes on a different shape when it is exposed to the wind, and the way the fabric ripples when you move your body. This is something you can feel only because of the size of the shirts. For those of you who don't know, what is "Marvin Pontiac Shirt Makers"? . It is a brand that specializes in shirts, and each shirt is sewn at a high-end shirt factory in Japan. They are based on three different patterns, Type A, B, and C, and are one size fits all, yet incredibly huge. This blue shirt is a new type of shirt with double pockets , a simple regular collar. It is checkered like an American father's holiday, and the fact that it doesn't look strangely drab is probably due to the beautiful tailoring. . After all, Marvin's shirts are good because they are big.
¥44,000

school
Instagram: @yuk_skool

mfpen

MF Pen Ties

Annie in 2021 , part 2.

Thailand, actually, I was a bit put off by it. I had a strong image of it in a gothic-lolita context, and I felt that it would be too meaningful for girls to incorporate in their fashion. . However, recently, it has become acceptable to wear it casually, just like an accessory, so I thought I'd take advantage of this trend and introduce it to you. M.F.PENN is a Danish brand that boasts a cult following, and originally started with menswear, but they began making women's wear from the 23SS. This tie is crocheted from Italian silk knit and has a smooth and light texture. It has an atmosphere that makes you want to wear it with denim and slacks, with the top button of your shirt open and the tie loosely fastened. Let's aim for the Annie Hall of 2021.
¥19,800

fridge
Instagram: @fridge.setagaya

SUNSPEL

Sunspel boxer shorts

Underwear to be tasted.

. it is a great luxury for men and women alike not to give up their tastes for their own sake. . . even more so if you can pay attention to the undergarments that are usually hidden from the public eye. There are several brands to choose from, but for HOUYHNHNM's readers, I would like to recommend "Sunspel," which is said to have introduced the first boxer shorts in the U.K. in 1947, and has pursued high-quality raw materials and comfort, and although there have been only a few minor changes up to the present day, it has remained true to the original They are faithful to the original. The seams are laid down and the back is made in the brand's original three-dimensional form by eliminating the center seam, so there is less stress for the wearer. The material used is 100% top-quality long-staple fine cotton. It has a perfect finish that is both comfortable and breathable. We hope that gentlemen as well as ladies will use it as pajamas or summer one-mile wear. Life with "Sunspel" is going to be fun.
¥7,810

Sunspel Customer Service
050-3562-1860
www.sunspel.jp

takita mio

Takita Mio Book Stand

Like the headline .

It was as if a "headline" had been installed in the room. Mio Takita is a student in the Interior Design Course of the Department of Crafts and Industrial Design at Musashino Art University, and this is her work. I found this piece at the course's exhibition and sale project at "CIBONE" just the other day, and fell in love with it at first sight and bought it immediately. , which she reproduced in steel the shape that is created when paper is cut and folded. When I actually put it up in my room with my library of books, the spines of the books face slightly diagonally up, and the bright colors seem to accentuate the books I put on it. It is as if the headlines, as in a magazine, have appeared in the space. It is interesting to put the book you are currently reading or want to read here, and you will be aware of it without even knowing it. Incidentally, there are also blue, navy, light blue, and light yellow, all with slightly different atmospheres, so please take a look at Takita's Instagram page. We look forward to seeing more of her work!
¥11,000

Mio Takita
Instagram: @429mio

Soma Takeda

Oath.

, "Why don't you quit smoking and buy a watch with the money you save on cigarettes?" . The other day, I was told this by an older person who was with me at a photo shoot, and even though it is too obvious, it made a lot of sense to me. So, I'm going to quit smoking! I'm going to buy a watch! . I'm leaving this here to put pressure on myself.

CABARET POVAL

Cabaret POVAL Jacket

UK style from Tokyo .

I like soccer, and I like Oasis. . which naturally leads me to look for fashion with a British flavor, and "Cabaret POVAL" fits my mood perfectly. The Brit style, interpreted from a Tokyo street perspective, embodies a vague ideal of clothing that I have inside of me, so much so that it brings me to my knees and makes me say, "This is what I wanted. What caught my attention this 24SS was the classic overcoat. This item has been released with slightly different silhouettes each season, and this season it is reversible. The generous sizing is also great, allowing you to throw it on no matter what you are wearing underneath. The water-repellent fabric allows you to wear it in light rain without an umbrella. Then you will feel like a Londoner.
¥66,000

cabaret poval
cabaretpoval-shop.com/

BLINK

Blink jacket, pants , hat

Next My Standard.

The original brand "Blink" of "In part" in Higashi-Ueno, which we have often introduced in this column, is a brand of "Blink". Blink" is an original brand of "In part" in Higashi-Ueno, Tokyo, which we often introduce in this column. The new items are a smock, an easy trouser, and a hat. The fabric used is dead stock cotton canvas woven in an American machine shop. The fabric is made of dead stock cotton canvas woven in an American mill, and while it is tough, it is a bit more supple and easier to wear than Carhartt's. The pants, which I especially love, are no joke. I'm particularly fond of these pants, which I wear four times a week, no joke. Not only are they easy to wear, but the 11-ounce fabric gives them a beautiful silhouette, and if you wear them high-waisted, they can be worn as elegantly as trousers. The price of 20,000 yen for these is also very American, which I like. I think I'll stock up on 3 or 4 pairs while I'm at it.
Smock ¥19,910 , Pants ¥16,940 , Hat ¥7,920

impart
in-part.net/

AURALEE

Oralee Shirts

This dough , a new sensation.

From a fashion lover's point of view, the high season is winter when you can put on a lot of clothes, but personally, I like the temperature to be so warm that I can spend the day with just a shirt on. The reason is the same, I like shirts . I think I feel comfortable in such a perfect position where I stand tall but not too tall. With spring just around the corner, I always feel like getting a new shirt, and this year, a shirt from Auralee caught my eye. At first I was enchanted by the exquisite beige color, but when I touched the fabric, I was amazed. It is so thin that you can almost see it, yet it is thick and, in any case, sexy. But it's not too sexy, even for men, so I personally think it would be a perfect balance when worn with thicker denim.
¥35,200

O'Rally.
auralee.com/

DIEMME

Diemme Boots

Frank Ocean wore them too!

. Recently, I have been wearing leather shoes less and less. However, I sometimes feel that sneakers are too light on my feet, or that they are too tasteless. I thought that trekking boots might be a good choice to fill the gap, so I checked out Italy's "Diemme". The brown upper made of full-grain leather is elegant, but the color contrast in the sole and laces makes them look more like sneakers. And, despite their appearance, they are surprisingly lightweight and well cushioned, so they don't have the hard feel of leather shoes. They will fit in with any style, but wearing them with below-the-knee shorts in the summer is a must-do.
¥52,800

Dieme
Instagram: @diemmefootwear

Hideki Shibayama

The sauna at Fuji Sakae was also great!

Toyama, Nagoya, Izu, Yakushima, Nagasaki . Since joining HOUYHNHNM's, I have been allowed to go on various trips, but this month was particularly busy with expeditions. One of the most memorable was the Nagoya City Marathon, where I achieved a sub-90 time. . After all, physical experiences leave a strong impression on people's memories. At this rate, my goal is to run a sub-3.5 full marathon!

THE NORTH FACE

The North Face Rain Jacket

Multi-use 2-layer.

As I write this manuscript, I am in Yakushima for an interview. The weather in Yakushima is so unstable and humid that it is said to rain 35 days a month. The wind was strong today, and I regretted a little that I had worn the wrong clothes.... . and I regret it a little. Then I suddenly remembered that the other dayFeatured in the special issue.The North Face's Stowaway Jacket. The body is made of 2-layer ePE GORE-TEX PRODUCTS, so it is light and comfortable to wear without the crispness characteristic of 3-layer rain jackets. The silhouette is loose-fitting for layering, and in addition, it is packable for convenient travel. Waterproof, breathable, windproof, and portable, there is nothing to complain about. If I ever have the opportunity to go on a business trip to an isolated island again, I will bring this one, which is equipped with all kinds of functions, next time.
¥39,600

GOLDWIN Customer Service Center
0120-307-560

UNTRACE

Ant lace set up

Here's my next business trip.

Antrace" offers workwear that is not merely fashionable, but is a comfortable work tool. The functionality is not too over-spec and the rough yet elegant design is to my liking, and it is one of the brands I have been checking out recently. This set-up we picked up this time is made of recycled polyester, but has a suit-like luster and a fluffy, high-quality texture. The collar has snap buttons for easy temperature adjustment, and it is wrinkle-free and stretchy even when sitting for long periods of time. It is perfect for everyday use as well as for long-distance travel on airplanes, bullet trains, and cars. . I would like to wear it on a business trip together with the rain jacket mentioned above.
Jacket ¥75,900 , Pants ¥44,000

entrace
Instagram: @_untrace
untrace.shop/

ASICS SportStyle

ASICS Sport Style Setup

Finally, apparel, too!

Asics" has been on a roll lately. . In terms of running, the percentage of Hakone runners wearing Asics sneakers is quite impressive. In terms of sneakers, retro running shoes by "ASICS Sports Style's retro running shoes are at the top of the list, and we are seeing more and more of them on the streets. This momentum may be felt in apparel as well, with the launch of a new line of sneakers this spring under the name "ASICS Sports Style. Sports Style" this spring, a new collection of apparel has been launched. The most eye-catching item in the collection is the first drop of a bright sky-blue set-up. The ergonomically designed relaxed silhouette, the durability and light weight of PERTEX, and the breathability of the ventilation system, all of which are designed for around-town use, make this a great piece of sports technology. The sports technology is great, after all.
Blouson ¥26,400 , Pants ¥16,500

ASICS Japan Customer Support Department
www.asics.com/jp/ja-jp/mk/support/contact

New Balance

New Balance Running Shoes

A new type of speed shoe.

The shoes move forward rapidly, but the landing is soft and comfortable. I was very frank when I first wore the "FuelCell SuperComp Elite v4" by New Balance. This was my honest impression when I first tried on New Balance's FuelCell SuperComp Elite v4. The secret lies in the sole construction, which is designed for runners who are aiming for records. The midsole is a "FuelCell compound" with PEBA , and between it and the outsole is a curved "carbon fiber plate. This combination provides a soft, elastic landing and high propulsive force that allows the foot to move forward naturally. When I ran a half marathon in these shoes, I achieved my long-sought sub 90. . beating last year's record by about 3 minutes and 30 seconds. The jog wasFamiliar "Fresh Foam 1080v13"Laces are FuelCell SuperComp Elite v4. When running, he wears a high percentage of "New Balance" footwear.
29,700 yen

New Balance Japan Customer Service Center
0120-85-7120
shop.newbalance.com

Amane Yasuda

We have been waiting.

This year, many foreign artists that I am personally interested in have been announced to come to Japan one after another. Of course, I cannot go to all the shows, but I was especially delighted to see SZA, who was chosen as the headliner of Fuji Rock!

DIGAWEL

Digawell Knitwear

Moe sleeves short length.

I am attracted to items with long sleeves. I wonder why. As the term "moe sleeves" suggests, I find them somehow cute. When I was a student, the sweater sleeves peeking out from under my blazer in the winter were a fashionable way to take advantage of the layering that could be achieved in the category of school uniforms. Mysteriously, there was also a school rule at my school that you were not to wear sleeves under your blazer (laughs). (Laughs.) I digress, but I think the short length and silhouette, as well as the sleeves, are just right for my type. . And the color is so exquisite that I think only "Digawell" could have produced it. The material is silk, so even if you wear it alone in the spring, it won't prickle against your skin. When you find an item like this, with no complaints at all, you feel a sense of destiny, don't you?
38,500 yen

Digawell.
store.digawel.com

nanamica

Nanamica's pants

Casually neat.

I like wide pants , but I don't think the ruder ones are in my nature. . It's spring, and I want to make a fresh start and get a brand-new pair that will be useful for a long time to come. These pants from NANAMICA are the answer to such a request. Do you know why it is casual and sporty, yet somehow has a clean look and feel to it? Well, if you look closely, you will see that the design is a cross between track pants and slacks. While the silhouette and materials are similar to outdoor wear, there is also a classic aspect, such as the tucked-in waist. At first glance, the elements of these items may appear to be at the extremes, but they are all made into a single piece, without being too assertive. The modesty of NANAMICA is cool, and it can be flexibly adapted to any style. The more you wear them, the more you will be charmed by them.

30,800 yen

Nanamika.
www.nanamica.com/onlinestore/

POLO RALPH LAUREN

Polo Ralph Lauren Big Oxford Shirt

One piece of clothing per family.

When asked, "What is your favorite brand? It's hard to narrow it down to just one, but Ralph Lauren is one of my top five favorites. In particular, the classic "Polo Ralph Lauren" shirt is an item that I always find useful. Lauren shirts, in particular, are items that I have always found useful. Depending on where you button it up and how you layer it, it can be worn in a wide variety of ways, and even if you don't wear it, you can enjoy it wrapped around your waist or draped over your shoulders. . In the summer, it can also be used to protect you from the direct wind of the air conditioner. So now, let's take a look at the famous "Big Oxford shirt. The oxford material is durable, dries quickly when hung out to dry, wrinkles well when steam is applied, and is easy to handle. Pockets are on the chest and pony embroidery is on the right hem. We chose fresh, spring-like colors.
¥23,100

Ralph Lauren
www.ralphlauren.co.jp

C.P. COMPANY

CP Company Bags

From crowded trains to hiking in the mountains.

Last month, CP Company opened its first flagship store in Japan along Meiji-dori in Shibuya. I was looking at all of the wonderful items, but I was particularly interested in this bag. It is not too small, not too big, and has just the right amount of space, but it is also great because it adheres snugly to the body, so you don't have to worry about its weight. This way, it doesn't take up too much space on a crowded train. Moreover, it is easy to take out your luggage, making it ideal for busy days or long trips. This kind of bag made of nylon material may look cheap, but that's exactly what CP Company does. The garment-dyed finish in a total of seven dull colors is elegant and stylish.
¥39,600

CP Company
www.cpcompany.com/ja-jp/

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