03:PUMA PALERMO ATMOS BAGGAGE
Notice the subtle detail work.

Huynem: Next, "Puma". And this one?

Kojima: The "Palermo" is one of the masterpieces of the trendy terrace style. This model is a triple collaboration between "PUMA," "ATMOS," and the Harajuku coffee shop "Baggage Coffee.

PUMA "PALERMO ATMOS BAGGAGE" to be released November 8, 2024. ¥14,300

Huynam: Hmmm. Why "baggage coffee"?

Kojima: We have something in common with "atmos" in that we are both based in Harajuku, and our mutual staff interaction led to this collaboration.


HOUYHNHNM's: What is the point of the arrangement?

The blue upper is the key color of Baggage Coffee and the corporate color of Atmos. Both logos are on the insole, and a dog icon is hidden under a tab on the side. ......


Huynem: Dogs?

Kojima: The motif is the dog of the owner of Baggage Coffee.

Huynem: I see. The twists and turns are very effective.

Kojima: This dog is also the mascot of Baggage Coffee. I hope people will enjoy it, including the casual attention to detail hidden in it.