FEATURE | TIE UP

Translated By DeepL

NOVABLAST 5" to change your mind.
Life With ASICS

NOVABLAST 5" to change your mind.

ASICS has a wide variety of running shoes in its lineup, and the popular "Nova Blast," with its comfortable running feel, has finally released a new model. This pair is suitable for everything from races to daily training, and will switch you into active mode when you put them on. Stylist Masaaki Ida will wear them to see the appeal of running and the comfort of "NOVABLAST 5.

Running time to face yourself.

-It would be a nice change of pace to move my body.

Ida: If I don't exercise, on the contrary, I get tired.

-Certainly. I feel like sleeping through the holidays makes me extra tired. How much do you run per week?

Ida: I walk about 3-4 days a week, and if I'm feeling good, I try to run home. I played soccer until high school, so I like to exercise. Until a while ago, I used to run with the determination to push myself hard today, but now I start running when my body warms up while taking a walk.

-Do you run at night on weekdays?

Ida: Yes, about 30 minutes to an hour, and if I run for an hour, I've done my best. Lately, I've started to set a sort of daily rhythm: I eat dinner around 8:00 to 9:00 p.m., and if I don't have any work to do after that, I run. When I get home, I do some simple core training, watch some anime, and take a bath. Since I set the time, I don't slack off anymore.

-You've put a lot of energy into the rhythm of your life.

Ida: I feel good when I run even when I am tired, and running often helps me to think clearly. Running also gives me a sense that it is a switch that calms me down.

ASICS] Jacket ¥24,200 (to be released in February 2025), shorts ¥7,150, socks ¥2,750 (to be released in February 2025)

Nova Blast 5" ¥16,500
*Scheduled to go on sale sequentially at all directly managed stores from December 19, 2024.

-You run with your thoughts.

Ida: At first I ran for my health, but then I realized that running while thinking about various things helps me to organize my mind. I feel like I can properly face myself, not just about work.

-Maybe because I don't think about unnecessary things when I am moving my body, I can focus on a single thought.

Ida: It is a waste of time. It is better to think while running than to think while sitting still. This is perfect for when you are stuck in your thoughts.

-By the way, have your preferences for running clothes changed in the same way as your preferences for fashion?

Ida: Running clothes are the same as everyday clothes; I used to prefer loose-fitting L or XL sizes, but recently I think it is better to wear sharply in a size M or so.

-He said that running wear has also changed in size.

Ida: I have a muscular build, so I didn't wear clothes that matched my bodyline, but I feel like sizing down in conjunction with fashion. However, I want to wear bright colors in my running clothes as opposed to fashion, which I want to coordinate with chic colors.

INFORMATION

ASICS Japan K.K. Customer Support Department

https://www.asics.com/jp/ja-jp/mk/support/contact/products

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