02: Saucony PROGRID OMNI 9
Right in the middle of the current trend.
Huynh Nam: The second one is "Succany. It may be a bit of an unexpected selection.
Kojima: It has been quite a while since "atmos" has handled "Succaneers. This time, we picked up an updated version of a model that was created as a running shoe in 2010.
SUCCANY "PROGRID OMNI 9" ¥25,850
Huynh Nam: Hmm. It looks very current.
Kojima: The popularity of shoes from the 2000s continued for a long time due to the so-called Y2K trend, but recently there has been a growing interest in shoes from the 2010s, which are more contemporary. I think this design is right in the middle of the trend.
Huynem: How do you position "Succaneers" among the many shoe brands?
Kojima: It has a long history and is widely supported in the U.S., but there is still much room for growth in Japan. The reason why "atmos" is resuming its handling after a long absence is because we want more people to pay attention to our products.
