Out of the blue, have you heard of "Beyondmax"?
For those who don't know, [Joon] is a general sporting goods manufacturer founded in 1906.Mizuno (MIZUNO)This series of bats was first introduced in 2002 as a softball bat and continues to be popular to this day.
The sales pitch was that by using a munimuni-soft, highly resilient material for the meat portion of the metal bat, the distance would be longer than with a metal bat. At the time of its announcement, I was playing softball in junior high school, and I remember the excitement very well.
In addition, the company has always conducted original research on high resilience in the field of sports, including the Mizuno Pro Model-E golf club in 2018, which exhibits high resilience performance with improved deflection. Based on the results of its research, Mizuno has created the most resilient material in its history and developed a new sole for shoes. The name of this new sole is "Mizuno Pro-E.MIZUNO ENERZY".
This movie will give you an idea of how great the material is. This new material repels the energy stored by the softness of the material during ground contact with minimal loss. It took about 2 years of research and finally commercialized.
Three types of "MIZUNO ENERZY" are available to meet the characteristics of competitions and usage scenarios. The softest and most resilient "MIZUNO ENERZY CORE", the lightweight "MIZUNO ENERZY LITE", and the standard "MIZUNO ENERZY" can be selected according to competition level and personal preference.
The most resilient "MIZUNO ENERZY CORE" improves resilience by about 56% and softness in performance by about 293% when compressed in the vertical direction compared to the conventional sole material "U4ic".
THE MIZUNO ENERZY ¥25,000+TAX
The concept model "THE MIZUNO ENERZY," which incorporates this new material, will be introduced on July 1 (Wed.) at Mizuno directly-managed stores Mizuno Tokyo, Mizuno Osaka Chayamachi, andMizuno Official Online ShopThe new product was released in a limited edition of 2,000 pairs worldwide, including
The distinctive sole may also be used as a fashion item. In the future, this new material will be used in athletic shoes for track and field, volleyball, table tennis, and other competitions, as well as running, walking, and sport-style shoes.
Personally, I can't wait to see what happens next. and I can't wait to see how it will develop in the future.