New Balance and Oralee. The next installment in their highly popular collaboration will be a clever take on that latest running series.

The brand has many fans for its sophisticated clothes made of high quality original materials, and it has been gaining popularity in Japan for a long time.AURALEEThe brand has been gaining recognition not only in Japan but also in other countries as well. In recent years, the brand has been gaining recognition not only in Japan but also in other countries, such as by presenting collections in Paris.

And in the world of sneakers and running shoes, there is one entity that produces quality shoes, <New BalanceAs you all know, we have produced a wide variety of good products in our 114-year history.

Both of these are 2019'stokyo design studio new balanceThe collaboration with New Balance in February of this year, as well as the collaboration with the New Balance brand, has always produced masterpieces, demonstrating the high degree of affinity between the two brands.

Once again, Auralee and New Balance have teamed up to release the "FuelCell Speedrift. The new collaborative sneakers will go on sale on August 15 (Sat) at the just-opened Auralee official online store and other limited-edition stores.

AURALEE x New Balance FuellCell Speedrift each color ¥24,000+TAX

The collaboration is characterized by the fact that it is based on a full-fledged running shoe using FuelCell foam, the most resilient midsole material in New Balance history, developed in the Innovation Studio at New Balance's headquarters in Boston, U.S.A. The design is based on authentic running shoes that use FuelCell foam, the most resilient midsole material ever developed at the Innovation Studio at New Balance headquarters.

The Fuel Cell Foam was created after dozens of prototypes based on the performance data of Jenny Simpson, a middle-distance track and field athlete and a member of Team NB, an athlete supported by New Balance, in order to create the ultimate shoe for runners. The result is a shoe that is both comfortable and comfortable.

The upper is made of translucent ripstop fabric. The upper is made of a semi-transparent ripstop fabric, and the three-layer layered construction is made of two different types of material, creating the depth and one-tone coloring that is typical of "Auralee.

It is difficult to choose sneakers that do not look heavy when styled with wool pants and coats, but the moderately lightweight look will allow you to match them without discomfort. The sizes are unisex, ranging from 23 cm to 29 cm.

In addition, an installation inspired by this collaboration by contemporary artist Takuro Tamayama is scheduled to be held at the T-House New Balance, which opened in July this year, from August 15 to August 25.

This is a rare opportunity to see the work of Tamayama, who is active in Japan and abroad and has worked with various brands and provided exhibition space and artwork. Even if you do not plan to purchase, why not visit during the exhibition period?