Today, everything can be done with a single smartphone. While a smartphone is sufficient for just checking the time, I feel romance in the gesture of a bent arm or a glimpse of a wristwatch peeking out from the sleeve of a jacket.
Nowadays, it must be a genuine fashionista who dares to wear a watch. When you are dressed neatly, a cool watch on your wrist is enough to make you feel good.
On the other hand, even in a rough style, a watch can make you look somewhat more fashionable. Swatch" has always been good at using watches in this way.
The ultimate trendsetter, which presents collections twice a year and no longer sells models after the season is over, actually opened a new flagship store in Harajuku in June.
The colorful appearance, which catches the eye even from a distance, accurately expresses the character of the brand.
What you can do here is not only shopping, but also a new experience of creating a trend.
Swatch Store Harajuku has set up a corner called "Swatch X You" where customers can customize their own watches. By choosing the design of the base, the color and type of the body, a special watch can be completed.
Of particular note now are the collaborations with six artists who dominate the Japanese art world. You can choose their artwork for the base.
Chocomoo
yoshi47
Transparent line / TowmeiLine
Ouma.
KOSUKE KAWAMURA
JUN INOUE
If the watch is to be fashionable, it must match the outfit perfectly and have an element that speaks a little bit.
Once the customization is complete, the watch is ready on the same day. Enjoy fashion by creating your one and only watch in the world in no time.
