Gopecore" is a fashion word that has been gaining attention recently. This term refers to the incorporation of outdoor items into daily casual wear,Last fall HOUYHNHNM also ran a feature on the theme of "gopecore.The following is a list of the most common problems with the
One of the brands discussed in this article is "Norda (norda™️).
For those of you who don't know, Norda was founded in Montreal, Canada in 2020. The company made the world's first trail-running shoes using Dyneema®, a strong and lightweight bio-based fiber, and is now making a name for itself in the fashion world.
The capsule collection introduced here was created by Italy's ZEGNA, which was approached by such an up-coming brand.
The keyword for the design is "ZEGNA through the eyes of norda™️". The image is inspired by the trails of Oasi Zegna, a nature reserve in northern Italy.
I would add that Oasi Xenia is one of the Norda community's choice spots for trail running, and it is also where the founder of Xenia planted 500,000 trees.
The photos below are representative of the collection. The collection includes shoes made of Dyneema®, as well as T-shirts and sweatshirts featuring the names and graphics of both designers. Another key point is the choice of recycled materials for the clothes.
The latest in Zegna's outdoor collection, which features a new design partner each season, has been available at Zegna's Ginza store, Isetan Shinjuku store, and online store since March 6.