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Translated By DeepL

What to Wear in Fall/Winter? The styles of each of the 8 most popular stores.
MONTHLY JOURNAL Sep. 2023

What to wear in fall and winter?
The style of each of the eight popular stores.

With the current fashion scene becoming more fragmented with the resurgence of American casual, Y2K fashion, and tech trends, it is difficult to predict the major trends for fall/winter 2023, but what styles are popular stores paying attention to? To answer this question, we asked eight popular stores that adhere to their own unique styles to suggest their "recommended" styles for this fall/winter season. Please take a look at them as reference for your fall/winter style!

Shop02 BACKDOOR

The look is tech, the materials are luxury.

Left: [Enz] parka ¥330,000, fleece jacket ¥220,000, fleece pants ¥242,000, [Blohm] shoes ¥38,500 (all at Supply Tokyo/03-6804-7037) Right: [Enz] vest ¥242,000, [Sex Hippies] fleece pullover ¥23,100, [Supply] fleece pants ¥24,200 (all at Supply / 03-6804-7037)surrey Tokyo(/03-6804-7037), shoes personal effects

BACKDOOR, located on the street connecting Yoyogi Uehara Station and Yoyogi Hachiman Station, selects "clothes you can't buy anywhere else" and is attracting attention among highly-sensitive clothing lovers. The store, which is popular as the physical store of the online store "SUPPLY TOKYO," proposes a techie style with a twist.

The mood in the world is increasingly tech-oriented, but we also want to have a strong output in terms of clothing, so we have come up with a proposal that is a good mix of the two. The theme is "high-end town specs. It is a style that expresses military and outdoor wear that can also be worn on the street, but with a different output.

For example, the men's coordination is the same layering as the U.S. military's Equax, but the outerwear from is 3-layer waterproof, yet the material is 100% silk. The fleece and pants inside are also made of 100% cashmere, a luxurious material, which is an interesting point. On my feet, I wore loafers.

Because it is a techie style that is in season right now, incorporating unexpected materials such as silk and cashmere will create a style that sets you apart from the rest. The materials are so good that they are very comfortable to wear.

Another styling oddity is the use of a single tone to blend in with the city. The women's outfits also use "Enz" vests to add a luxurious element to the techie style.

The vest by Enz is also made of 100% silk. The layers are designed with an outdoorsy feel, and inside is a pullover fleece from Sexhippies. The pants are our original fleece pants, but they are made of Polartec, so they are guaranteed to keep you warm.

The use of luxurious materials to incorporate standard military and outdoor tastes into street wear has a mood like no other.

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