Collaboration between a long-established British jewelry brand and Neighborhood.

The Great Frog, a jewelry brand that started in London in 1972 and whose rings with skull motifs have become synonymous with the brand, has opened a flagship store in Tokyo. To commemorate the opening, the brand will release items in collaboration with "NEIGHBORHOOD.

The lineup includes two types of pinky rings: a circle ring and a square ring, both of which have a thick, heavy ring with a flat, molded top. Both are available in silver and gold, with the words "Fuck Em" engraved on the top. The top part of the ring is engraved with the words "Fuck Em" and both sides have the names of the cities where the brands are located, "Tokyo" and "London" respectively. In addition to the rings, the brand will also release T-shirts and hoodies with skull graphics based on the two brands' logos at the same time.

NHGF . P-SIGNET / G-RING
NHGF . S-SIGNET / G-RING
Both ¥210,000+tax

NHGF . S-SIGNET / S-RING
NHGF . P-SIGNET / S-RING
29,000+tax for both

NHGF / C-TEE ¥6,000+TAX

NHGF / CE-HOODED ¥16,000+TAX

The sale will start on November 30, ( and ), and is limited to NEIGHBORHOOD HARAJUKU, SHIBUYA, NEIGHBORHOOD WEB STORE, and GREAT FROG TOKYO, so make sure to get in on the action.

A launch party to commemorate the collaboration will be held on Wednesday, November 27 at TRUNK(HOTEL). The event will feature a DJ by "Neighborhood" designer Shinsuke Takizawa and other special guests. There will also be a special guest DJ, and a limited edition POP-UP STORE will be open at the venue. This is a rare event where you can experience the world of this collaboration both visually and aurally, and items will be sold in advance. Please look forward to it!