In the 2020 SS, the "BEAMS (BEAMS)BEAMS BEST 100 - BEAMS 100 Masterpieces -" was first published on the website of BEAMS, and has become a very popular content. Of course, in HOUYHNHNMlast timewas also taken up, but a newRenewed for fall/winter edition. and returned home.
This content features 100 carefully selected items, focusing on this season's men's items. From long-selling items that have been loved by "BEAMS" for many years to special order items that have attracted attention, "long-lasting," "good value for money," and "actually very particular" items have been gathered from a unique perspective. The first collection was recently unveiled, and the second collection is now available for purchase. The first issue was released recently, and the second issue is scheduled to be released on October 16 (Fri.).
As in the previous issue, the items are divided into 8 scenes: "CASUAL", "BUSINESS", "with GIRLFRIEND", "at HOME", "for GIFT", "OUTDOOR & SPORTS", "TRAVEL", and "FORMAL", but what is interesting is that detailed insights and staff recommendations are included. What is interesting is the detailed descriptions and staff's recommendations on styling. I think it is because this is where the "BEAMS" style is expressed that the book has become so popular.
This content is deep in nostalgia, ranging from the classic to the newly popular. Don't miss it!